Nike have set a high standard when it comes to marketing their products. Just look at all of their famous advertisements over the years: Bo Knows, Spike Lee and Michael Jordan were some of the first to become well-known while recent commercials featuring Troy Polamalu and LaDainian Tomlinson as well as Kobe Bryant jumping over an Aston Martin prove that "The Swoosh" know viral marketing.
Now the sportswear giants have released an epic commercial for Nike Soccer ahead of the 2010 World Cup. Featured in the commercial are Nike-sponsored footballers Didier Drogba, Fabio Cannavaro, Franck Ribery, Wayne Rooney and Cristiano Ronaldo (among some others). This time, it's all about the players writing their future. Check it out below:
Friday, May 21, 2010
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